Rural Finance join Asset Finance Connect as a corporate member
We’re pleased to announce that Rural Finance has officially joined Asset Finance Connect (AFC) as a corporate member. This exciting development strengthens our position within the asset finance community. It also reflects our ongoing commitment to collaboration, innovation, and excellence across the sector.
Since our founding in 2004, we’ve grown into one of the UK’s largest and most established broker networks. We have strong roots in agriculture and a growing presence across a wide range of industries. As a result, we continue to support brokers nationwide through a model that combines independence with expert guidance, compliance support, and advanced technology.
Now, through our partnership with AFC, we can engage more deeply with a dynamic network of brokers, lenders, and finance professionals. Moreover, we share AFC’s vision of driving the asset finance industry forward. We do this through thought leadership, knowledge exchange, and meaningful connections.
Helen Gaines, our Business Manager, shared:
“We’re delighted to become a corporate member of Asset Finance Connect. AFC’s commitment to supporting brokers and lenders through insightful content, engaging events, and industry recognition aligns perfectly with our values. We look forward to contributing to the conversation and helping shape the future of asset finance.”
Edward Peck, CEO of Asset Finance Connect, added:
“We’re very pleased to welcome Rural Finance to our corporate membership. Their reputation for professionalism and broker empowerment makes them a valuable addition to our community. We’re excited to collaborate with them on events, discussions, and initiatives that drive the industry forward.”
Ultimately, this new affiliation highlights the continued growth and diversification of the asset finance sector. It brings together key players to share expertise, celebrate achievements, and foster innovation.
